A simple place to plan content

Turn one topic into 20 useful content ideas.

Tell us what you create and who it is for. We will help you plan clear ideas for one platform, with honest notes about what is supported by sources.

Your plans and drafts stay private in your account.

Your idea workspace

A quick look at what you can make

01

20 complete ideas

02

Hooks that fit the topic

03

Formats for your platform

04

Evidence notes you can check

How it works

A clear plan in three steps

01
Tell us who you want to reach
Share your topic, audience, and platform. Helpful examples make each question easy to answer.
02
Check your plan
Review a short summary, make any changes, then create your ideas when everything looks right.
03
Pick what you want to make
You get 20 ideas to edit, save, expand, or download. Keep the useful ones and change the rest.
Example only

See what one idea looks like

This is a made-up example, not a real result.

Content idea

The three-folder system for client photo handoffs

Topic

Client workflow

Description

Walk through a simple folder structure that stops files getting lost between shoot and delivery. Show the naming pattern on screen and explain what each folder is for.

Audience Appeal

Newer photographers who lose time hunting for files before a delivery deadline.

Hook

Here is the folder structure I set up before every shoot - it takes two minutes.

Format

Instagram carousel, 6 slides

Intended Action

Save the post and set the folders up once

When it is useful

Any time of year

Evidence

No trend claim is being made for this idea, so no source is cited.